The Federal Trade Commission, the agency of the United States federal government has a mission of consumer protection. FTC creates and enforces rules concerning how corporations and individual conduct business.
In 2015, the Federal Trade Commission released its new rules for disclosure compliance. FTC takes affiliate disclosure seriously and investigates complaints. That’s because the FTC rules are in place to ensure that there is transparency between all the parties involved.
For instance, if an affiliate blogger is providing information about a particular product, the consumer can evaluate the blogger’s recommendation after having all the necessary information. All the affiliates are required to adhere to the rules because it promotes accountability with our customers.
The readers must know if the content publisher is making money by sharing a link or product. In compliance with the FTC guidelines, please note that paintballgunguru.com has affiliate links for which I receive a little compensation when a certain item is sold.
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What are Affiliate Links?
TFC requires if there’s content with affiliate links the anchor must clarify that the publisher is being compensated. I make it clear to the visitors that when visitors click on an affiliate link located on paintballgunguru.com to purchase an item, the reader buys the item from the seller directly and not from the paintballgunguru.com site.
Companies like Amazon pay paintballgunguru.com a small commission or other compensation to bring customers to their website. Prices are the same for readers whether they buy a product through the affiliate link or a non-affiliate link.
Also, the real price of a product has nothing to do with affiliation. Clicking an affiliate or non-affiliate link doesn’t change the price of the product.
Paintballgunguru.com uses two types of affiliate programs:
Amazon Affiliate Links
The paintballgunguru.com participates in the Amazon affiliate program. It is an affiliate marketing program and bloggers and website owners can be a part of it. They advertise and educate people about products from Amazon.com on their site by creating links. They earn referral fees when customers click the links and buy products from amazon.
Product Affiliate Links
Paintballgunguru.com generates online income through product links. When you click on a product affiliate link and buy a product from Amazon, I will get a percentage of the sale.
The prices of certain products on Amazon don’t change when you make a purchase through an affiliate link on the paintballgunguru.com site. You will not pay more by clicking through the link and the real price will be the same.
Sponsor content is premium content that a sponsor pays a publisher in order to create and distribute. It is like native advertising that’s consistent with the webpage content. I don’t write sponsored posts. I want to make sure the content on my site is unbiased.
I test products and recommended the products I use myself. I like the products I review and I recommend the same to my family and friends.
Thank you so much for purchasing the best in class products reviewed on my site!